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How-to

Launching your own coffee brand: a 4-step plan

Launching your own coffee brand takes four steps: pick your blend, send your brand and logo, we produce under your label, and your coffee ships fast. With private label espresso beans you put your own coffee brand on the shelf or behind the bar.

Updated 2026

Step 1: pick your blend

Start with taste. Choose from five blends on an intensity ladder, from soft (Espresso Dolce) to full and complex (Barista Riserva). Decide which fits your guests and your drinks.

Step 2: send your brand and logo

Send your brand name and logo, preferably as a vector file. This sets the look of your packaging. Unsure about your file? Send it along and we'll check it.

Step 3: we produce under your label

We handle the production and print of your coffee under your own brand, in 250g, 500g or 1kg. One supplier, one point of contact.

Step 4: delivered fast

Your coffee brand ships fast, shorter than you're used to, ready for the shelf or behind the bar. Expect usually 4 to 5 weeks; the exact timing is stated in your quote.

Ready to start your own brand?

Request a quote or WhatsApp us directly. No obligation and a fast reply, usually within one working day.

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Read also

All guides
Coffee Private label Packaging
Frequently asked questions

Launching your own coffee brand, frequently asked questions

Private label coffee is on request, with its own tier per blend and packaging. Request the current minimums through the contact form or WhatsApp and we'll calculate it for you.

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WhatsApp+31 6 85172614 E-mailinfo@privatelabelspecialist.nl
Tijnmuiden 25, 1046AK Amsterdam